sales literature

sales literature
Material written by an institution selling a product, which informs potential buyers of the product and its benefits. Bloomberg Financial Dictionary

Financial and business terms. 2012.

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  • sales literature — / seɪlz ˌlɪt(ə)rətʃə/ noun printed information which help sales, e.g. leaflets or prospectuses …   Marketing dictionary in english

  • sales literature — / seɪlz ˌlɪt(ə)rətʃə/ noun printed information which helps sales, e.g. leaflets or prospectuses …   Dictionary of banking and finance

  • literature — lit‧e‧ra‧ture [ˈlɪtrətʆə ǁ tʆʊr] noun [uncountable] 1. MARKETING information about a product, company etc: • The speed quoted in the sales literature is frankly optimistic. • advertising literature …   Financial and business terms

  • literature — lit|e|ra|ture W2 [ˈlıtərətʃə US tʃur] n [U] [Date: 1300 1400; : Old French; Origin: Latin litteratura, from litteratus; LITERATE] 1.) books, plays, poems etc that people think are important and good ▪ He has read many of the major works of… …   Dictionary of contemporary English

  • sales aids — / seɪlz eɪdz/ plural noun various tools used for selling, e.g. samples, display cases and sales literature ● The sales manager gave a talk on new sales aids which had just become available. ● An exhibition of sales aids was held at the sales… …   Marketing dictionary in english

  • literature — noun (U) 1 books, plays, poems etc that people think have value: one of the great works of English literature 2 works such as these that are studied as a subject: a course in modern African literature 3 all the books, articles, etc on a… …   Longman dictionary of contemporary English

  • Literature of Taiwan — is different from Chinese literature, but many books popular in China are also popular in Taiwan.PoliticsIn fact, with the establishment of the Communist regime in China in 1949, books from China were not often published in Taiwan and books from… …   Wikipedia

  • literature — /lit euhr euh cheuhr, choor , li treuh /, n. 1. writings in which expression and form, in connection with ideas of permanent and universal interest, are characteristic or essential features, as poetry, novels, history, biography, and essays. 2.… …   Universalium

  • literature — noun 1 written works of art ADJECTIVE ▪ classical, contemporary, modern ▪ popular ▪ great ▪ African American, Russian …   Collocations dictionary

  • literature —    The development of literature since the end of the Franco regime in 1975 is characterized by a blend of continuity and rapid innovation. Though censorship and the general ideological climate of the regime provided inauspicious conditions for… …   Encyclopedia of contemporary Spanish culture

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